Helping you understand and deal with the unplanned risks of doing
business.
REDUCING THE RISKS OF DOING BUSINESS
When you launch a business, all efforts are directed towards growth,
commercial success and profitability. Often there is no immediate
perceived need to establish failsafe measures to protect your business
from contingencies and grief attacks. Maybe you have omitted to address
business risks for the sake of reaching timely profitability?
As an established operation, you feel well adjusted to your market and
you rely on strong values that make you successful, building on processes
that seem anchored like reliable roots. Are you sure that your internal
organization is fully able to detect all risks and threats for your
business?
It is usually too late to stop the slide once it starts. Enron went
bankrupt in a domino effect of financial and contractual triggers. A
well-known financial player lost all its operations and most of its staff
in the WTC collapse.
In whatever phase of development your business is in, now is the time
to welcome an external, fresh and professional look at the risk of doing
business. It is time to take time out and reflect on what could affect the
stability and continued success of your business.
Checking out where you stand in the risk scale and identifying quick
wins and imperative measures against major risks is what you may want to
do to better protect your company.
THE MONSTER BOOK OF MONSTER RISKS
Risks have many causes and may impact businesses to different degrees
of severity. Little risks are sometimes perfidious. They may cascade to
life threatening monster risks. It is a necessity to identify those risks
that can affect your company in a material adverse fashion.
The risks that
you know best are of course linked to your day-to-day activities, to your
business. These can affect your operation, facilities, personnel, debt
capacity, and so on. Add also the numerous commercial risks: changes in
market demand, prices or costs. However, dealing with them day-to-day can
lead to familiarity and can create organizational blind spots.
Often
overlooked but potentially even more painful, are contingency risks. In
contracts these are labeled “Force Majeure”, which seems to be a
license to entitle you to forget them. These are the events that every
once in a while happen to your competitors and which sends them reeling.
Of course they will never happen to you.
Even more unimaginable are the
risks from grief that may be directed towards your company or just a
gratuitous act. These most of all should not be underestimated. A
wide-ranging and systematic approach to the assessment of your risks is
what 4C&B proposes. We help you identify those un-planned risks and
help you manage them for continued success.